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Resource mobilization notes for diploma in social work and community development

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RESOURCE MOBILIZATION AND FUNDRAISING COURSE OUTLINE

AIM/PURPOSE OF THE COURSE:

This module unit is designed to equip the trainee with knowledge, skills and attitudes that will enable him/her to mobilize and manage resources effectively

in a society.

OBJECTIVES

At the end of the course a learner should be able;

  1. 1. Understand the importance of resource mobilization for development activities.
  2. 2. Understand the appropriate methods used to mobilize resources and fundraising
  3. 3. Appreciate the importance of project proposal in resource mobilization and fundraising
  4. 4. Understand emerging trends in resource mobilization and fundraising

TOPICS

Introduction to resource mobilization

  • Meaning of resource mobilization
  • Types of resources
  • Identification of resources
  • Importance of resource mobilization

Philanthropy and donor psychology

  • Meaning of philanthropy and donor psychology
  • Types of donors
  • Implications of donor dependency
  • Strategies to win donor support
  • Case studies

Resource mobilization approaches

  • Meaning of resource mobilization approaches
  • Process of resource mobilization
  • Guidelines on resource mobilization
  • Importance of building partnerships in resource mobilization
  • Legal issues in resource mobilization

Fundraising

  • Meaning of fundraising
  • Guidelines to fundraising
  • Tools used in fundraising
  • Reasons for fundraising
  • Types of fundraising
  •  Methods of winning sponsorship
  • Role of media in fundraising
  • Legal aspects and ethical aspects in fundraising
  • Ways of evaluating fundraising events
  • Factors to consider in fundraising
  • Challenges in fundraising

Fundraising process

  •  Fundraising planning
  • Marketing research for fundraising
  • Strategic planning for fundraising
  • Fundraising process

Project proposal writing

  • Meaning of proposal
  • Format of a project proposal
  • Importance of project proposal
  • Challenges of using a proposal for fundraising and resource mobilization
  • Project proposal writing

Description

Download a 15 page sample for resource mobilization using the links below